Coffee has been associated since ancient times with the concept of hospitality among Arabs, as it was considered a symbol of generosity and good reception of the guest in Saudi Arabia Coffee has witnessed a great shift from traditional drinks to specialty coffee, which is served in modern and diverse styles that reflect high taste and a unique experience Cafes that serve specialty coffee have become a social and cultural destination, where people gather to enjoy a cup of meticulously made coffee, taking into account every detail of preparation, starting from choosing the type of beans to the method of presentation. This experience has greatly impacted the hospitality sector, making specialty coffee an essential part of the Kingdom's eating and drinking culture.